1. Customer Confidence Closes More Business: Your A+ Certification demonstrates your agency is certified for having met the stringent standards of the Home Care Standards Bureau. This third-party certification assures families and discharge planners they are choosing the right home care agency. It will make a significant difference in your agency being selected over your competitors. We give you the tools to close more business.
2. Increased Referrals: The A+ Certification builds confidence and credibility with your referral sources. These can include hospitals, rehabilitation centers, churches, social workers, elder law attorneys, assisted living facilities and community organizations.
3. Customized Video: You will be provided with a customized video showing your agency is now certified. This elevates your agency recognition. Many of our agencies use the video on their website, facebook, linkedIn, and other social media.
4. Unlimited Free Personalized Full Color Brochures: You will receive an initial supply of free, four color, tri-fold brochures personalized with your agency logo, contact information and a concise explanation of the HCSB certification standards you are meeting. Stands will be also included for your referral partners to display the brochures. You will receive additional free brochures and holders as needed.
Brochure Example (Outside)
Brochure Example (Inside)
5. Powerful Closing Tool: A twenty-page OFFICIAL COMPLIANCE REPORT about your agency will include copies of your insurance, HCSB application, audit sample, Code of Ethics and Standards and more. Always have it with you.
Compliance Report Example
6. Exclusivity: HCSB is building an exclusive national network of certified agencies. After an agency is certified in a city (with a population of 300,000 or less) we stop actively seeking other agencies in that city.
7. Free Caregiver Education: All of your caregivers and staff will have access to online courses provided by a national education company. HCSB requires your caregivers to comply with state requirements, and also complete HCSB courses annually. These are provided free by HCSB. This education will exceed your competitor’s requirements and really set your agency apart.
8. Caregiver Hiring and Retention: The combination of being A+ certified and free online caregiver education will help you attract and keep caregivers longer.
Video With Roger Rhodes Testimonial
9. Co-branding on Your Website: As long as your agency is certified, you are permitted to display the HCSB logo on your website and marketing materials.
10. Co-branding on the HCSB Website: We build you a landing page on our website, linking between your website and our agency locator. This creates a seamless flow for prospective clients searching for the right home care agency in your city.
11. Press Releases: Press releases prepared for your website and other media will explain why your agency has been certified, and how you continue to pass the requirements of ongoing certification. These press releases can also be placed on your website and in local media.
Press Release Example
12. Certificates of Accomplishment: You will receive a framed certificate showing your agency is A+ certified and an extra certificate to carry with you when meeting with potential clients.
13. Decals: You will be provided free decals showing your agency is A+ certified for your office windows and other strategic locations.
14. Discharge Planner Letter:
This draft letter is a terrific introduction to all discharge planners and other referred sources.